Phoenix, Arizona –Whilst Andreas Behm is best known for the successes of his athletes on the track as WAC Sprints and Hurdles Coach, he has also been working hard behind the scenes in his role as Recruitment Director, responsible for the continued enlistment of talented athletes to the World Athletics Center. We took the time to sit down with the 2012 USOC Track Coach of the Year to get an inside perspective into what this entails, and his plans for the future growth of this process.
Andreas – the WAC has already attracted a number of World Class performers and the attention of Federations globally. Can you tell us how the year 1 membership drive was structured? We used several channels to recruit athletes to WAC the first year, namely – word of mouth from athletes; coaching connections; website traffic and social media chatter. Through these methods we brought in athletes in four different categories … professional full time, semi-pro full time, scholarship full time, and part-time/ weekly training camp options. In addition to this, the WAC secured the services of several National Federations.The recruitment in general was fairly reactive in nature – if we heard from an athlete or coach that they were interested, we followed up with information.
Can you tell us a little more about how the scholarship application process was organized and the procedures in place to support this? more
